File #: 11-050Z4    Name: Digital Billboard Rezone
Type: Agenda Item Status: Denied
In control: Planning & Zoning Commission
On agenda: 4/10/2012 Final action: 4/10/2012
Title: Conduct a Public Hearing to Consider/Discuss/Act on the Request by Doug Parker, for Approval of a Request to Rezone Approximately 0.33 Acres from “BN” - Neighborhood Business District and “CC” - Corridor Commercial Overlay District to “PD” - Planned Development District and “CC” - Corridor Commercial Overlay District, to Allow a Digital Billboard, Located on the Southeast Corner of Rockhill Road and U.S. Highway 75 (Central Expressway).
Attachments: 1. PZ Staff Report, 2. Maps, 3. PZ Minutes 042611, 4. PZ Staff Report from 042611, 5. Letter of Intent, 6. Letters of Opposition 042611, 7. Letters of Support 042611, 8. Photo View of Subject Property from South, 9. Proposed Zoning Exhibit Metes and Bounds, 10. Proposed Zoning Exhibit Site Layout, 11. Proposed Zoning Exhibit Billboard and Monument Elevation, 12. PowerPoint Presentation
Related files: 11-050Z2, 11-050Z5
Title
Conduct a Public Hearing to Consider/Discuss/Act on the Request by Doug Parker, for Approval of a Request to Rezone Approximately 0.33 Acres from “BN” - Neighborhood Business District and “CC” - Corridor Commercial Overlay District to “PD” - Planned Development District and “CC” - Corridor Commercial Overlay District, to Allow a Digital Billboard, Located on the Southeast Corner of Rockhill Road and U.S. Highway 75 (Central Expressway).


Summary

MEETING DATE: April 10, 2012

DEPARTMENT: Development Services - Planning

CONTACT: Jennifer Cox, AICP, Director of Planning
Brandon Opiela, Senior Planner


APPROVAL PROCESS: The recommendation of the Planning and Zoning Commission will be forwarded to the City Council for final action at the May 1, 2012 meeting.

STAFF RECOMMENDATION: Staff recommends denial of the proposed rezoning request due to a lack of conformance with the City of McKinney’s Comprehensive Plan, specifically to provide “Attractive Urban Design Elements” through the stated objective of “US 75 as an attractive corridor through appropriate urban design” and “Land Use Compatibility and Mix” through the stated objective of “Land use patterns that complement one another.”

APPLICATION SUBMITTAL DATE: April 1, 2011 (Original Application)
April 15, 2012 (Revised Submittal)
March 13, 2012 (Revised Submittal)
March 21, 2012 (Revised Submittal)
April 2, 2012 (Revised Submittal)
April 5, 2012 (Revised Submittal)
April 6, 2012 (Revised Submittal)

ITEM SUMMARY: The applicant is proposing to rezone the subject property from BN” - Neighborhood Business District and “CC” Corridor Commercial Overlay District to “PD” - Planned Development District and “CC” Corridor Commercial Overlay District generally to allow a digital billboard sign. The request proposes to modify the allowed use on the property, increase the maximum allowed effective sign area, and reduce the required minimum distances between adjacent building...

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