Title
Consider/Discuss/Act on Promotional and Community Event Grant Application Submitted by Kiwanis Club of McKinney (PC#17-05) in the Amount of $5,000 for Advertising and Promotion of the 2017 Historic McKinney Triathlon and Kids Triathlon
Summary
COUNCIL GOAL: Enhance the Quality of Life in McKinney
MEETING DATE: January 26, 2017
DEPARTMENT: McKinney Community Development Corporation
CONTACT: Cindy Schneible, President
ITEM SUMMARY:
• Kiwanis Club of McKinney is requesting a grant in the amount of $5,000 for advertising, marketing and promotion of the 2017 Historic McKinney Triathlon and Kids Triathlon.
• The events will be held April 23, 2017.
BACKGROUND INFORMATION:
• Kiwanis Club of McKinney is a nonprofit organization dedicated to changing the world one child and one community at a time.
• Target participation number is 400 for the triathlon and 150 for the youth event.
• Past events have drawn as many as 35% of participants from outside of McKinney.
FINANCIAL SUMMARY:
• MCDC’s allocation for Promotional and Community Event grants for this cycle is $50,000.
• MCDC granted Kiwanis Club of McKinney a grant in the amount of $3,000 for promotion of the 2016 Historic McKinney Triathlon and Kids Triathlon.