Title
Consider/Discuss/Act on the Promotional and Community Event Grant Application Submitted by Collin County Master Gardeners Association (P&C #17-13), in the Amount of $10,000 for the Marketing, Promotion and Advertising of the 2018 Garden Show
Summary
COUNCIL GOAL: Enhance the Quality of Life in McKinney
MEETING DATE: July 27, 2017
DEPARTMENT: McKinney Community Development Corporation
CONTACT: Cindy Schneible, President
ITEM SUMMARY:
• The Collin County Master Gardeners Association is requesting $10,000 for marketing, promotion and advertising of the annual Garden Show.
• Event date is March 17-18, 2018, and will take place at Myers Park.
• Attendance goal is 9,000.
• Opportunities offered at the Garden Show include: free tours of the international award winning Earth-Kind® research and demonstration gardens at Myers Park and Event Center; demonstrations by Master Gardeners and vendors; children’s educational activities; educational speakers presenting information on outdoor living for the North Texas environment; marketplace of native and adaptive plants.
BACKGROUND INFORMATION:
• The Collin County Master Gardeners Association was established to assist and support the Texas A&M AgriLife Extension Horticulture agent in providing the community with research-based information on sustainable practices and environmental stewardship.
FINANCIAL SUMMARY:
• MCDC’s allocation for Promotional and Community Event grants for this cycle is $50,000.
• MCDC has not awarded a Promotional and Community Event grant to the Collin County Master Gardeners Association for this event.