File #: 18-543    Name: Heard Craig Center - PC18-15
Type: Agenda Item Status: Discussion Item
In control: McKinney Community Development Corporation
On agenda: 6/26/2018 Final action:
Title: Consider/Discuss Promotional and Community Event Grant Application Submitted by Heard Craig Center for the Arts (PC #18-15) in the Amount of $6,030 for the Advertising, Marketing and Promotion of Sch?n Everywhere
Attachments: 1. Application, 2. Presentation
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Title

Consider/Discuss Promotional and Community Event Grant Application Submitted by Heard Craig Center for the Arts (PC #18-15) in the Amount of $6,030 for the Advertising, Marketing and Promotion of Schön Everywhere

 

Summary

 

COUNCIL GOAL:                     Enhance Quality of Life in McKinney

 

MEETING DATE:                     June 26, 2018

 

DEPARTMENT:                      McKinney Community Development Corporation

 

CONTACT:                       Cindy Schneible, President

 

ITEM SUMMARY: 

                     Heard Craig Women’s Club, dba Heard-Craig Center for the Arts, is requesting $5,150 for the advertising, marketing and promotion of Schön Everywhere, an international pop-up gallery exchange.

                     The exchange will be conducted between a museum in Laboe, Germany called the Freya Frahm Haus and Heard Craig in McKinney.

                     The event will provide 10-25 artists the opportunity to showcase their talents overseas and the opportunity for the public in both locations to view original artwork from another country.

                     The purpose of creating a gallery exchange such as this is to promote the City of McKinney beyond the borders of the U.S. - to expand business opportunities and promote tourism.

                     Timeframe for the exhibit in McKinney will be September-October 2018.

 

BACKGROUND INFORMATION: 

                     Heard Craig Center for the Arts became a nonprofit organization on August 24, 1971.

                     The mission of the organization is to: preserve Heard-Craig properties and collections; promote the arts through exhibits and educational programs; extend meeting privileges to historic/educational funds.

                     Celebrating its 47th year, the organization provides facilities and programming to the McKinney community (public organizations, private organizations, clubs and the general public).

 

FINANCIAL SUMMARY: 

                     MCDC’s allocation for Promotional and Community Event grants for this cycle is $75,000.

                     MCDC has not provided grant funds for this event in the past.