Title
Conduct a Public Hearing and Consider/Discuss/Act on a Project Grant Application Submitted by McKinney Main Street (4B25-13) in the Amount of Eighty Thousand and No/100 Dollars ($80,000.00) to Fabricate and Install a Fifty-Foot Neon Monument Sign to Promote Historic Downtown McKinney Located on City Right of Way Median at the Northeast Intersection of Highway 75 and Virginia Street, McKinney, Texas. Request Represents 45% of Total Project Cost.
Summary
COUNCIL GOAL: 1: Direction for Strategic and Economic Growth
1.2: Continue to develop a retail strategy for key areas of the community to diversify revenue sources and expand entertainment, dining and shopping options and tourism.
5: Enhance Quality of Life in McKinney
5.1: Create affordable recreational and cultural arts activities
for all ages throughout the city
MEETING DATE: July 24, 2025
DEPARTMENT: McKinney Community Development Corporation
CONTACT: Cindy Schneible, President
ITEM SUMMARY:
• MCDC will conduct a public hearing on a request submitted by McKinney Main Street in the amount of $80,000 for fabrication and installation of a 50-foot neon monument sign promoting Historic Downtown McKinney, to be positioned at the intersection of Highway 75 and Virginia Street.
• The location will be visible by more than 100,000 drivers daily.
• The Historic Downtown Cultural District is not visible from Highway 75, so the sign will provide a frame of reference for the entrance to Downtown McKinney.
• Additionally, during the 3-year construction of Highway 5, traffic will be diverted to enter Downtown from the West, primarily from the 75 and Virginia Street intersection.
BACKGROUND INFORMATION:
• The Historic Downtown Cultural District has been the heart of the community since 1848.
• The District attracts citizens and visitors for shopping, dining and the arts through a variety of independently owned shops and restaurants; events like McKinney Oktoberfest, Arts in Bloom, Home for the Holidays and the July 4th Hometown Parade; and through strong support and preservation of the historic features that influence economic vitality.
• The District is home to more than 120 independently owned businesses; a creative community that helps shape the look and feel of the area; and acclaimed chefs and restaurants that have created a food destination.
FINANCIAL SUMMARY:
• Funds allocated for FY25 for discretionary Community, Economic Development and Pipeline Project grants total $7,459,257.
• The request is eligible for MCDC consideration under Section 505.152 of the Texas Local Government Code.
SUPPORTING MATERIALS:
• Application Packet
• Presentation