Title
Consider/Discuss/Act on Promotional and Community Event Grant Application Submitted by The Heritage Guild of Collin County (PC 23-14) in the Amount of $13,750 for the Advertising, Marketing and Promotion of 2023 Summer and Fall Events Including but Not Limited to Farmers Market, Legends of McKinney Hauntings, Murder Mystery, Bar Wars and Tour of Homes.
Summary
COUNCIL GOAL: 1: Direction for Strategic and Economic Growth
1E: Increase community involvement and participation within the local community.
MEETING DATE: July 27, 2023
DEPARTMENT: McKinney Community Development Corporation
CONTACT: Cindy Schneible, President
ITEM SUMMARY:
• Heritage Guild of Collin County is requesting $13,750 for the advertising, marketing and promotion of 2023 Chestnut Square events including but not limited to Farmers Market, Legends of McKinney Hauntings, Murder Mystery, Bar Wars and Tour of Homes.
• The events will be held during the period from August 2023 through January 2024.
BACKGROUND INFORMATION:
• The mission of Heritage Guild of Collin County (HGCC) is to celebrate community, preserve history and inspire the future.
• HGCC was organized more than 40 years ago.
• HGCC supports Chestnut Square Historic Village - a McKinney museum and tourist destination offering diverse programs and activities throughout the year.
FINANCIAL SUMMARY:
• MCDC’s allocation for Promotional and Community Event grants for FY 23 is $200,000 -- $100,000 for Cycle I applicants and $100,000 for Cycle II applicants.
• Actual total grant funds available for Cycle II are $131,458. This includes reappropriations of unspent funds from FY 2022.
• MCDC awarded Promotional and Community Event grants to Heritage Guild of Collin County totaling $25,751 in FY 22 (Cycle I and Cycle II) and a total of $11,240 in Cycle I of this fiscal year.
SUPPORTING MATERIALS:
• Application Packet
• Presentation