Title
Consider/Discuss Promotional and Community Event Grant Application Submitted by McKinney Public Library Foundation (PC 26-16) in the Amount of $5,500.00 for the Advertising, Marketing and Promotion of the Grand Re-opening of the Roy and Helen Hall Library and Planetarium.
Summary
COUNCIL GOAL: 5: Enhance Quality of Life in McKinney
5.1: Create affordable recreational and cultural arts activities
for all ages throughout the city.
MEETING DATE: June 25, 2026
DEPARTMENT: McKinney Community Development Corporation
CONTACT: Cindy Schneible, President
ITEM SUMMARY:
• McKinney Public Library is requesting $5,500 for the promotion of grand re-opening events at the Roy and Helen Hall Library in October 2026.
• Expected attendance is 1,000+ with 20% from outside of McKinney.
• Request represents 100% of total promotional budget.
BACKGROUND INFORMATION:
• Established in 1928, the McKinney Public Library serves the community by providing access to materials and experiences that educate, inform and entertain.
• One goal is to reach new audiences by providing major cultural events each year. Programs provide a learning outcome and are experiences that are not easily duplicated. Each program is designed to test the limits of available technology, increase accessibility to technology, and improve virtual experiences.
FINANCIAL SUMMARY:
• MCDC’s allocation for Promotional and Community Event grants for FY 26 is $250,000, with $125,470 remaining and available for Cycle II applicants.
• MCDC awarded a promotional grant to McKinney Public Library Foundation in FY25 in an amount of $5,500 for 2025 events.
SUPPORTING MATERIALS:
• Application Packet
• Presentation