Title
Consider/Discuss Promotional and Community Event Grant Application Submitted by Millennial Maven Creative Foundation (PC 25-25) in the Amount of $10,000.00 for the Advertising, Marketing and Promotion of the 2025 Rooted in Rhythm Event.
Summary
COUNCIL GOAL: 5: Enhance Quality of Life in McKinney
5C: Continue to market and highlight McKinney as a unique destination for residents and visitors alike.
MEETING DATE: June 26, 2025
DEPARTMENT: McKinney Community Development Corporation
CONTACT: Cindy Schneible, President
ITEM SUMMARY:
* Millennial Maven Creative Foundation is requesting $10,000.00 for the advertising, marketing and promotion of the 2025 Rooted in Rhythm event to be held at District 121.
* Originally, this event was scheduled for April 19, 2025, at TUPPS, but has been postponed to October 18, 2025, due to weather.
* MCDC provided sponsorship in the amount of $2,000 for the originally scheduled event (April).
BACKGROUND INFORMATION:
* Established in 2025, The Millennial Maven Creative Foundation (MMCF) is a 501(c)3 which aims to create community impact through immersive workshops and unique events.
* Their mission is to empower women and youth to cultivate careers in the creative space by providing them with culturally competent strategies and hands-on experience while teaching sound business practices.
* Their purpose is to provide exposure to various careers in the creative space to women and youth and provide effective strategies for job success.
* MMCF has served over 500 adults and kids with more programming slated for the rest of the year. The goal is to help connect women and youth to creative fellowships and jobs to increase representation in the workforce.
FINANCIAL SUMMARY:
* MCDC's allocation for Promotional and Community Event grants for FY 25 is $250,000, $125,000 for Cycle II applicants.
* MCDC sponsored the originally scheduled event for $2,000.
* Millennial Maven has not previously requested grant funding fro...
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